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Cedar Valley Catholic Schools · Fishing Team
Your Team Kits. Let's Go Fishing.
Doug put these three boxes together specifically for the CVCS team — everything you need to get on the water and start catching fish, organized and ready to go. Each box builds naturally on the one before it, so you're always learning something new without starting over.
"Follow me, and I will make you fishers of men." — Matthew 4:19
The System
Three boxes. One complete system.
Each box is designed to build on the one before it — no overlap, no wasted baits. Box 1 is where everyone starts, no matter how much experience you have. Work through them in order and by the time you finish Box 3, you'll have the techniques, the gear, and the confidence to fish just about any situation you'll encounter. And you don't have to do it all at once — start with Box 1, get on the water, and grab the next one when you're ready.
Start Here
Box 1. Reaction & Finesse.
Soft plastics and the foundational rigs every angler needs — stickbaits, ribbon tails, swimbaits, and tubes. Four baits, four colors each, with the right jig heads to fish them properly.
The foundation. Learn these four setups and you'll understand how bass think — and you'll catch fish while you're learning.
Step Two
Box 2. The Flipping Game.
Jig fishing and heavier cover techniques — flipping craws into structure, working jigs around docks and timber, and burning a bladed bait through open water.
Builds on Box 1. Once you know how bass react, this teaches you how to go find them where they live.
Step Three
Box 3. The Jig Game.
Finesse rigs, swim jigs, and topwater frogs — the ned rig for picky fish, micro jigs for skipping under docks, and the frog for those unforgettable topwater blowups.
Rounds out the full system. Three boxes in, you've got a well-rounded kit and a foundation for a lifetime of fishing.
Start Here
Box 1. Reaction & Finesse.
Box 1 is where it all starts. Four of the most reliable soft plastic baits in freshwater fishing — stickbaits, ribbon tail worms, swimbaits, and tubes — each in four colors, with the right jig heads to fish them properly. These are the baits that have been catching bass for decades, and they still work everywhere.
Whether you've fished your whole life or you're just getting started, these four setups will teach you a lot about how bass think — and they'll put fish in the boat while you're learning.
"I've been throwing stickbaits, ribbon tails, swimbaits, and tubes my whole fishing life — and I still reach for them all the time. They're not complicated. They don't need to be. Learn how to rig each one and fish it right, and you're going to have a really good time out there."
— Doug, founder · Doug's Custom Lures · Milwaukee, WI
What's In The Box
5" Stickbait
3 each · 4 colors · 12 total
Blackberry · Sunset · Green Pumpkin Black Flake · Blue Craw
WackyTexasNeko
+ 5 × 3/32 oz Wacky Jig Heads
7.5" Ribbontail Worm
3 each · 4 colors · 12 total
Green Pumpkin Black · Black · Galaxy · Kiwi
TexasCarolinaWeightless
+ 8 × Slip Sinker Bullet Weights
Slip Sinker Bullet Weights
8 count · Assorted sizes
Texas rig · Carolina rig
3/0 Wide Gap Hooks
5 count
VMC 7317BN Black Nickel
3.75" Rippin' Shad
3 each · 4 colors · 12 total
Smoky Shad · Sunset · Black & Blue · Rog's Magic
Swim JigSwimbait Hook
+ 3 × 1/8 oz Go-To Jig Heads (Go-Time color)
4" Tube Baits
3 each · 4 colors · 12 total
Green Pumpkin Candy · Okeechobee Craw · Goby · Smoke Red Flake
Hover RigSkipDocks
+ 5 × Tube Jig Heads
Comes in a Plano 3700 Stow Away Box
There are cheaper boxes out there. The latches fall off, the dividers are flimsy, and the whole thing flexes when you pick it up. This one doesn't. The Plano 3700 is what tournament anglers actually use — built to handle years of hard use on the water.
One-Handed Latch
Opens and closes with one hand — stays shut when it needs to.
Pre-Cut Dividers
Heavy-duty, won't collapse. Configure it the way you want and it stays that way.
Label Area
Dedicated labeling surface on the lid — mark it, stack it, find it fast.
Made in USA
Built in the USA. You can stand on it. It won't care.
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Reorder Individual Items
Running low on something? Every item in Box 1 is available individually. Links open in a new tab.
5" Stickbait
dougscustomlures.com
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7.5" Ribbontail Worm
dougscustomlures.com
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3.75" Rippin' Shad
dougscustomlures.com
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4" Tube Baits
dougscustomlures.com
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Wacky Jig Heads
dougscustomlures.com
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Go-To Swim Jig Heads
dougscustomlures.com
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Tube Jig Heads
dougscustomlures.com
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Slip Sinker Bullet Weights
dougscustomlures.com
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3/0 Wide Gap Hooks
dougscustomlures.com
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When You're Ready
Box 2 opens up a whole new way to fish — jigs, craws, and bladed baits.
Step Two
Box 2. The Flipping Game.
Box 2 is where you start getting into some of the most fun fishing there is — flipping craws into heavy cover, working jigs around docks and timber, and burning a bladed bait through open water. Two craw profiles in four colors each, matched up with compact jigs, arky jigs, and boogie blades. The colors are coordinated so everything pairs up right out of the box.
There's something really satisfying about dropping a jig into thick cover and feeling a bass thump it. That's what this box is about.
"The Flippin' Craw and the Rampage Craw each do something a little different. The Flippin' Craw has a slimmer profile — it slides through cover cleanly when you're punching or flipping. The Rampage Craw kicks and flares more on the fall, which bass love. Pair the right craw with the right jig, match the colors, and the whole combination just looks like something real to a fish."
— Doug, founder · Doug's Custom Lures · Milwaukee, WI
What's In The Box
3.75" Flippin' Craw
3 each · 4 colors · 12 total
Sunfish · Okeechobee Craw · Black & Blue · Summer Craw
3.75" Rampage Craw
3 each · 4 colors · 12 total
Green Pumpkin Black · Okeechobee Craw · Blue Craw · Galaxy
Compact Skirted Jig 3/8 oz
1 each · 2 colors
Green Pumpkin Orange · Black & Blue
Arky Head Jig 3/8 oz
1 each · 2 colors
Perch · Black & Blue
Boogie Blade 3/8 oz
1 each · 2 colors
Bluegill · Black & Blue
4/0 Wide Gap Hooks
5 count
VMC 7317BN Black Nickel · Trailer hook or trailer rig
Comes in a Plano 3700 Stow Away Box
Same box as Box 1. Stack them, label them, and they'll hold up for years. One-handed latch, pre-cut heavy-duty dividers, dedicated label area, made in USA. These are the real thing — not the cheap version that flexes when you pick it up.
One-Handed Latch
Opens and closes with one hand — stays shut when it needs to.
Pre-Cut Dividers
Heavy-duty, won't collapse. Configure it the way you want and it stays that way.
Label Area
Dedicated labeling surface on the lid — mark it, stack it, find it fast.
Made in USA
Built in the USA. You can stand on it. It won't care.
Closed
Click to Enlarge
Open
Click to Enlarge
Reorder Individual Items
Running low? Every item ships individually from Doug's Custom Lures.
3.75" Flippin' Craw
dougscustomlures.com
Shop →
3.75" Rampage Craw
dougscustomlures.com
Shop →
Compact Skirted Jig
dougscustomlures.com
Shop →
Arky Head Jig
dougscustomlures.com
Shop →
Boogie Blade
dougscustomlures.com
Shop →
4/0 Wide Gap Hooks
dougscustomlures.com
Shop →
When You're Ready
Box 3 rounds it out — finesse rigs, swim jigs, and topwater frogs.
Step Three
Box 3. The Jig Game.
Box 3 rounds out the whole system with a few presentations that are just flat-out fun. The ned rig is one of the best finesse techniques in fishing — simple, subtle, and incredibly effective when bass are being picky. Micro jigs skip way back under docks where nothing else goes. The swim jig covers water and finds fish. And the frog setup — there's nothing quite like watching a bass blow up on a topwater frog on a calm morning.
Once you've worked through all three boxes, you've got a really well-rounded kit and a solid foundation for a lifetime of fishing.
"The ned rig is one of my favorites to teach people because it's so simple and it catches fish so well. The micro jig is the best thing going for dock fishing once you learn to skip it. And the frog — honestly, there's nothing like it. You'll remember the first time a bass crushes a topwater frog. That's a good day on the water."
— Doug, founder · Doug's Custom Lures · Milwaukee, WI
What's In The Box
2.5" Ned Craw
8 each · 2 colors · 16 total
Swamp Craw · Okeechobee Craw
3.0" Hyper Chunk
8 each · 2 colors · 16 total
Sunfish · Sapphire Blue
Ned Jig Heads
2 each · 3 weights · 6 total
5/32 oz · 3/16 oz · 1/4 oz · Assorted colors
via Qwikfishing
Micro Finesse Jigs
3 colors · 1/16 + 1/8 oz each · 6 packs
Sunfish · Bream · Okeechobee Craw
Northern Swim Jig 3/16 oz
1 each · 2 colors
Bluegill · Morning Dawn
4" Buzz Frog
3 each · 4 colors · 12 total
PB&J · Blackberry · Kiwi · Blue Craw
+ 1 × 3/8 oz Bare Buzz Bait
Comes in a Plano 3700 Stow Away Box
Three boxes, three lids, one organized tackle system. All three are identical — stack them, label them by box number, and you'll have a complete kit that stays organized for years. Built to handle real fishing, not just sitting on a shelf.
One-Handed Latch
Opens and closes with one hand — stays shut when it needs to.
Pre-Cut Dividers
Heavy-duty, won't collapse. Configure it the way you want and it stays that way.
Label Area
Dedicated labeling surface on the lid — mark it, stack it, find it fast.
Made in USA
Built in the USA. You can stand on it. It won't care.
Closed
Click to Enlarge
Open
Click to Enlarge
Reorder Individual Items
Most items ship from Doug's Custom Lures. The ned jig heads ship from Qwikfishing — indicated below.
2.5" Ned Craw
dougscustomlures.com
Shop →
3.0" Hyper Chunk
dougscustomlures.com
Shop →
Ned Jig Heads
qwikfishing.com
Shop →
Micro Finesse Jigs
dougscustomlures.com
Shop →
Northern Swim Jig
dougscustomlures.com
Shop →
4" Buzz Frog
dougscustomlures.com
Shop →
Bare Buzz Bait
dougscustomlures.com
Shop →
Team Clinic
Rigging Clinic with Doug.
Before you head out, Doug is going to walk the whole team through everything in these boxes on a live Zoom. How to rig each bait, how to fish it, and — pretty cool — how it actually moves in a water tank so you can see exactly what a bass sees. It's a great way to get comfortable before you're on the water, and you can ask Doug anything you want.
Rigging Clinic with Doug
Cedar Valley Catholic Schools Fishing Team
Clinic recording will be posted here. Date and details coming soon.
What Doug Covers
How to Rig It
Step-by-step rigging for every bait in all three boxes. Get it right the first time.
How to Fish It
Rod angles, retrieves, when to pause, when to move. The stuff that actually catches fish.
Water Tank Demo
See the actual action underwater. Know exactly what a bass sees before you ever make a cast.
Live Q&A
Ask Doug anything. No question is too basic — he wants you to feel confident before you ever make a cast.